The Business of Membership at Top of VA Regional Chamber
18 December 2019
We were at the Top of Virginia Regional Chamber for today’s episode of The Valley Business Today for a conversation with CEO, Cynthia Schneider. We talked about her first 6 months as the CEO of the chamber and her perspective changes since moving from the finance department to lead the organization.
Our discussion included several of the programs that have become a staple of chamber membership such as LeadShare groups, networking events, marketing opportunities, and events such as Valor Awards, Hob Nob and more. Cynthia also told us about some new initiatives that were introduced in 2019 that are expected to grow in the coming year. Those included Marketing Mindshare, and the Hispanic Coalition.
Cynthia told us about new board members who will be installed for 2020; and, we talked about the different roles each of her staff members play. She also gave us all the details for the upcoming Greater Good Awards including a few new things being added to this year’s event.
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