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Shenandoah County Tourism Announces Marketing Plan Competition

2 August 2017 News

Shenandoah County Chamber of Commerce and the Towns of Strasburg, Woodstock, Edinburg, and Mount Jackson are partnering with People, Inc., the Lord Fairfax Small Business Development Center and Shenandoah County Tourism to develop a program designed to support small businesses throughout Shenandoah County.

The RevUp Marketing program is being modeled after the RevUp Strasburg competition that took place last year in which enrollees of the program take classes once per week then compete for money and prizes through a business plan and pitch night. This time, organizers are casting a larger net to bring more small businesses together to benefit from each other’s’ knowledge and experience, and the educational topics will be focused on marketing.

While only a limited number of entrepreneurs will win the marketing plan competitions, RevUp Marketing aims to demonstrate the importance and efficacy of a good marketing plan to entrepreneurs, startups and even successful businesses. In addition, it will help the communities continue to develop a coordinated, comprehensive sustainable environment that supports community-based entrepreneurs and small business at all levels of development.

Businesses will be competing against other businesses from their respective communities. All of the participants will be learning and working together.

The courses will be held on Wednesday evenings from 6:30-8:00 p.m. in the Emergency Operations Center room (door 14) of the Shenandoah County Government Complex, 600 North Main Street, Woodstock. There will be six educational sessions that will begin on September 6 covering topics such as market research, data tracking, marketing avenues and design elements. Applications for entering the competition are due by September 1.

For more information about RevUp Marketing competition, including complete rules and participant application, please visit the Shenandoah County Camber of Commerce’s website or call (540)459-2542.

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